Welcome to Product Pathways Consulting
Showcasing Expertise and Innovation
Welcome to my portfolio page, where I showcase key projects I've worked on over the last five years in various companies. This platform is designed to give you a detailed look at my professional journey in product management within the tech industry.
Each project is represented with descriptions and visual documentation that not only highlight my contributions but also underline the success and impact of the initiatives I have been a part of. My aim is to provide potential collaborators and employers with a comprehensive understanding of my skills, methodologies, and the tangible results I have achieved.
Whether you are seeking insights into project strategies, implementation processes, or final outcomes, you will find varied case studies that reflect my commitment to excellence in every endeavor. I invite you to explore and engage with my work.
Unleashing Potential: My Impactful Journey at Elevate Packaging
Dynamic Contributions that Drive Success
I drove data-backed decisions across the supply chain, product development, and executive reporting functions. Early on, I conducted comprehensive market and supplier research—building automated pricing models to benchmark vendors and calculate cost variances. When tasked with stepping up to independently manage inventory and vendors, I engineered a suite of automated forecasting tools and dashboards using Excel, Google Sheets, VLOOKUP, and BigCommerce data. These tools visualized real-time production status (W3s), predicted imminent stock-outs using color-coded heatmaps, and tracked high-volume sales. I synthesized this complex operational data into three streamlined, daily dashboards presented directly to the CEO, while also modeling emergency sourcing scenarios to ensure we maintained 100% order fulfillment during production delays.
Transforming Client Goals into Reality at Chingu
I led multiple cross-functional development teams as both a Scrum Master and a Product Owner through the full Agile lifecycle, ensuring the seamless delivery of software products. Utilizing Jira, Asana, and Trello, I managed complex growing backlogs, authored comprehensive user stories with strict acceptance criteria, and facilitated all core sprint ceremonies—from daily stand-ups and refinement sessions to retrospectives and stakeholder demos. A major focus of my role was serving as the bridge between stakeholders and the development team; I successfully balanced urgent client requests with the product roadmap to prevent scope creep from derailing project timelines. By championing accurate effort estimation, leading User Acceptance Testing (UAT), and organizing pair-programming sessions across frontend and backend tech stacks, I empowered engineers of all skill levels to consistently achieve a 95% average sprint velocity.
Bunzl Dist. NA
Delivering Exceptional Data Driven Results
At Bunzl, I leveraged advanced business intelligence tools to drive strategic sales initiatives, optimize product positioning, and uncover lucrative market gaps. My primary focus was on analyzing complex sales reports and executing comprehensive pricing analyses to transition massive National Accounts over to Bunzl’s Own Brands. By translating raw data into actionable visual insights, I empowered the sales organization to aggressively target growth opportunities and increase competitive market share.
Business Intelligence & Reporting: Engineered and maintained dynamic data visualizations and sales reports utilizing Power BI, SQL, and Microsoft Access, providing leadership with clear visibility into national sales trends and conversion metrics.
Strategic Brand Conversion: Identified and executed high-value conversion opportunities for National Accounts. Notably, I successfully modeled the pricing analysis required to transition major clients from competitor products (such as Lysol) to Bunzl's Own Brands, capitalizing on market pricing fluctuations.
Competitive Market Analysis: Conducted deep-dive market research by gathering and analyzing over 200+ lines of product specifications from entire competitor catalogs. I meticulously mapped these market gaps to similar Bunzl offerings to identify new avenues for portfolio growth.
Cross-Functional Sales Enablement: Partnered directly with the sales department as the dedicated Subject Matter Expert (SME). I translated complex product specifications and technical data insights into actionable pitching strategies, directly supporting the sales team in closing targeted item deals.
Achieving Excellence in Product Management at Signify Lighting
Navigating Complex Challenges Successfully
At Signify Lighting, I spearheaded the launch, lifecycle management, and go-to-market strategy for the IoT Lighting MasterConnect portfolio. Operating at the intersection of product, global supply chain, and finance, I navigated complex enterprise systems (SAP, TQ4) and collaborated with cross-functional international teams to seamlessly bring technical products to market. My contributions spanned strategic sales initiatives, inventory management, and operational process improvement:
Go-to-Market & Promotional Strategy: Conceptualized and modeled a strategic 1:1 promotional bundle (Sensor + Driver) across the entire indoor and industrial catalog. I collaborated with IT and Order Management to configure system logic, test voucher codes, and automate pricing to drive OEM adoption and maximize sales volume.
Product Lifecycle Management (PIPO): Led complex Phase-In/Phase-Out (PIPO) initiatives. I successfully managed the inventory burn-down of over 10,000 legacy units (SNS210/211) amidst factory firmware delays, dynamically adjusting demand plans to protect the launch of the new SNS212. I also finalized the RDL portfolio, executing "Intent to Cancel" communications and managing permanent end-of-life (Z4) statuses.
Global Systems Troubleshooting: Acted as the central unblocker between LATAM Supply Chain, Transfer Pricing, and IT. I aggressively resolved complex material extensions, missing ICOS (intercompany standard cost) data, and price corridor blocks, successfully launching products like the SRB Lite in international markets (Canada).
Process Optimization & Documentation: To standardize PM operations, I authored and updated comprehensive internal guidebooks. This included mapping and designing a cross-functional PIPO flowchart to streamline inter-departmental communication for future product transitions.
Cross-Functional Subject Matter Expert: Served as the dedicated technical SME for the MasterConnect line, conducting QA testing for application/web interfaces, developing technical marketing deliverables, and partnering directly with the sales team on client calls to secure new OEM partnerships.
Navigating Challenges with Precision at Good Earth Lighting
Unlocking Expert Strategies for Success
Serving as a testament to delivering exceptional results under stringent retail timelines, I managed the end-to-end commercialization of a new 19-SKU battery-operated product line exclusively for Lowe's. To optimize workflow, I acted as the central communication hub between global manufacturers and internal stakeholders, ensuring that unforeseen manufacturing challenges were met with swift, innovative solutions that protected quality and launch dates. My contributions spanned the entire product lifecycle from data creation to the online retail shelf:
Product Systems & Data Management (PDM): Engineered the complete product data hierarchy within the Product Data Management (PDM) system for all 19 SKUs. I was responsible for model number creation, UPC/I205 code assignment, material breakdowns, gross/net weights, and maintaining the Master Production and Marketing sheets as the absolute single source of truth.
Global Manufacturing & Timeline Coordination: Acted as the primary unblocker between international factories (Yito, Ampco, Topso, Holiton) and internal stakeholders. I tracked and dynamically updated manufacturing schedules, finalized printer selections, and synchronized varied production timelines across diverse categories, from rechargeable motion sconces to Harbor Breeze landscape path lights.
Graphics, Packaging, & Asset Readiness: Led the "Approved for MFG" process by managing the complex Graphics Master Sheet. I secured missing dielines and line art from global factories, reviewed final packaging artwork, integrated instruction sheets, and curated a master portfolio of approved product and lifestyle images.
E-commerce Content Strategy (Lowe's .com): Spearheaded the development of Lowe's online presence by creating tailored A+ Website Content. I authored comprehensive product descriptions and optimized features within strict character limits, while simultaneously providing visual direction to the graphics team for .com asset creation.
Product Lifecycle & Iteration: Championed product quality and iterative improvement by conducting physically inspections with leadership, analyzing customer feedback to present data-driven improvement opportunities, and managing the iterative product change process directly with global engineering teams.
Harnessing the Power of Collaboration at SuperFile
A Journey Through Software Development
Representing a paradigm shift in how we approached teamwork and innovation, my work at SuperFile underscored a deep commitment to collaboration and user-centered design. I spearheaded the development of a cross-platform cybersecurity web application, directing two engineering teams (12 developers in total) through complex feature enhancements. By fostering an environment where creativity flourished, we harnessed the collective insights of our diverse team to craft intuitive, impactful solutions that resonated with our users. Serving as the strategic bridge between the CEO's vision and technical execution, I managed the product roadmap and expertly balanced urgent, high-priority stakeholder requests without derailing core development timelines. My role required a deep blend of Agile leadership and hands-on technical contributions to drive products from conception to deployment:
Agile Leadership & Delivery: Orchestrated the full Agile lifecycle across two concurrent project tracks, leveraging the team's unique strengths. I managed the Jira backlog and facilitated all core ceremonies (refinement, biweekly demos, and monthly retrospectives) to navigate challenges together and ensure continuous delivery.
Product Strategy & Documentation: Authored comprehensive Product Requirements Documents (PRDs), technical detail sheets, user stories, and strict acceptance criteria to translate the shared vision and CEO requests into actionable engineering tasks.
Technical Prototyping & QA: Bridged the gap between product, design, and engineering by mocking up UI designs directly within browser developer tools using CSS. I also wrote Python prototyping scripts and conducted hands-on unit testing to validate feature functionality.
Stakeholder Alignment: Held weekly strategic syncs with the CEO to ensure that all development efforts, backlog prioritization, and roadmap adjustments remained tightly aligned with core business objectives and shifting security market priorities.
Showcased all of my product experience as a Senior TPM at Midwest Home Physicians
Reflecting on Outcomes and Growth
Spearheaded the 4-phase development and deployment of the TelesHealth Ecosystem, a comprehensive suite of six HIPAA-compliant, AWS-hosted healthcare applications. Operating as a hybrid Technical Product Manager and Lead Engineer, I bridged hands-on, AI-driven development with cross-functional team leadership to integrate a sprawling application network directly into the clinic's OpenEMR backend.
Agile Product Leadership: Directed Replit development teams through a rapid, structured 4-phase rollout—from initial architectural audits and Jira setup to field deployment and final CRM/EMR integration. Managed GitHub pull requests, QA testing against Figma specs, and cTEMS staff training.
Ecosystem Architecture & Integration: Architected the real-time, bidirectional synchronization between TelesHealthNexus (the central clinical workflow overlay), TelesHealthConnect (a SuiteCRM platform integrated with RingCentral), and OpenEMR. This unified infrastructure powered seamless Chronic Care Management (CCM) and Remote Patient Monitoring (RPM).
AI-Assisted Engineering: Mastered Replit’s prompt-driven environment and OpenAI Codex to accelerate full-stack development, maintain codebase integrity, and build secure API endpoints within a HIPAA-compliant AWS environment (utilizing RDS, EC2, and Firebase authentication).
Specialized Healthcare Platforms: Managed the launch of highly specialized sub-applications, including TelesLink (a dynamic ride-share scheduling algorithm for telehealth medical specialists), WoundVector (an AI-enabled wound imaging and staging tool), and dedicated SmartTV and Tablet apps for remote, in-home patient assessments.